Scrub Daddy Commercial Campaign

Our goal was to pitch ScrubDaddy to Generation-Z. As the company’s main audience tends to be Millennials and Generation-X, we saw a major marketing hole. The silly, borderline inappropriate style of the ScrubDaddy and ScrubMommy sponges provide a perfect spotlight for this product to be marketing to Generation-Z.

 

Final Cut:

Filmed on SonyFX3, Edited with Premiere Pro, Titled in AfterEffects, Colored with DaVinci

 

30-Second Social Media Cuts:

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Chamberlain Coffee ‘Romanticize Your Morning Routine’ Social Ad