PAID SOCIAL ADS
PAID SOCIAL ADS
UGC Influencer ads from a variety of talents, edited by me. Footage comes in raw in various formats and is delivered in 4:5 and 9:16 formats, on a weekly to bi-weekly basis.
Influencer videos consistently perform well across all 3 brands, and continue to use about 56% of overall Meta spend in Home Chef’s scaled campaigns.
Top videos (below) average 120-150 purchases, with CPA below company average.
PAID INFLUENCER META CONTENT
PAID META ADS
UGC-inspired ads created for Meta. Content is created on a bi-weekly basis, analyzing performance and creating variations to scale. Footage is from a combination of quarterly and weekly content shoots.
Many videos/pieces of content are filmed by me in-office or at home on an iPhone. Motion GFX done in AfterEffects using Illustrator files created by in-house graphic designers. All final deliverables include 4x5 and 9x16 videos.
Notable Stats: